Google e-book store readable on any web enabled device

Google is set to launch it own online e-book store in coming months. Google Editions books will not be tied to any specific e-book readers or devices unlike e-book company Amazon. With books accessed through Google Editions readable on any web enabled device from a mobile phone to a net book and from a tablet to a desktop, the implications are clear for e-book stores tied to a single device.

The most successful e-book company Amazon which had sold more e-books than physical books on Christmas day. They have introduced Kindle device to select and read book from their own store. Amazon Kindle is linked to books from the company’s own store and similarly with Apple iBook store. Ahead of Apple iPad coming on the block analysts predicted pain for Amazon, and Google e-store will add up their pain even worse.

Google has scanned over 12 million books, both in print and out of print giving it a greater selection of material than either Apple or Amazon. Analysts at the Yankee Group have predicted that the U.S e-book reader market is about to catch fire sparking from $1.3billion in revenue in 2010 to $2.5billion by 2013.Google entry will boost those figures still.

The search giant’s effort to create the world’s biggest digital library has been mired in legal action for the last couple of years. Critics have long claimed Google’s deal with U.S publishers and authors would give them a monopoly over online books sales. The ruling on this issue is due soon, Google said it would make millions of books searchable via web. Analysts think Google will surge ahead of Amazon or Apple in the digital book war. As far as customer point of view Google can give better service than others but the question of monopoly stays really in the air.