Google TV : The new face of TV viewing

Google is ruling the internet, they are in the smart phones, and very soon they will be into TVs. Google is planning to launch Google TV later this month according to news reports, with the Google I/O conference on 19-20 May assumed to be the most likely date for the big announcement. There is also speculation Google is seeking partnerships with big players such as Sony Corporation, Intel, and Logitech, to maximize the chances of success.

Google is planning to introduce set-top-boxes with Android Operating system and would add internet search ad other content for video entertainment. The Google software for set-top boxes could give consumers an alternative to cable/satellite packages now available. Google wants to be everywhere the Internet is so they can put ads there.  Google already in the top of the web search ads don’t find any reason not to raise the revenue from the TV ads which would reach more audience than in the internet. TV users will become the internet users simultaneously and this could change the face of TV entertainment if successful.

The first product to use Google TV is expected to be a set-top box running a version of Android called Dragonpoint, and using an Intel Atom processor and Logitech remote control. The device, connected to televisions and even Blu-ray DVD players, would essentially allow them to act as computers running Internet searches, YouTube, and other Internet applications. Sony may add Google TV to its next generation of Internet-ready TVs, and it could also be built into other devices with connections to the Internet.

There are also unconfirmed reports that Google and the Dish network are testing a system that allows viewers to search for content on the Internet and from the Dish network’s own programs.

The annual Google I/O conference will be held on May 19-20 in San Francisco. The conference is regularly used by Google to showcase new technologies for developers, and is widely expected to be the forum in which Google TV is introduced. Let us wait and watch for the big announcement which may change the face of TV viewing .